Privacy Policy

Last updated: February 1, 2025

Brooklyn Roof Pros ("Brooklyn Roof Pros", "we", "us", or "our") operates the website located at https://www.brooklynroofpros.com and provides roofing services throughout Brooklyn, New York. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or contact us about our services. Please read this policy carefully. If you disagree with its terms, please discontinue use of our website.

1. Information We Collect

Information You Provide Directly

We collect information you voluntarily provide when you:

  • Submit a contact form or estimate request
  • Call or email us directly
  • Schedule a free estimate or inspection
  • Leave a review or testimonial

This information may include your name, phone number, email address, property address, and a description of your roofing needs.

Information Collected Automatically

When you visit our website, we may automatically collect certain technical data, including:

  • IP address and approximate geographic location (city/region level)
  • Browser type and version
  • Pages viewed and time spent on each page
  • Referring URL (the page that linked you to our site)
  • Device type (desktop, mobile, tablet)

This data is collected through cookies and analytics tools (see Section 5 below).

2. How We Use Your Information

We use the information we collect for the following purposes:

  • To respond to inquiries and provide estimates — When you contact us, we use your information to respond to your request and schedule site visits.
  • To deliver roofing services — Your property address and contact details are used to plan, schedule, and complete work on your property.
  • To communicate with you — We may send appointment reminders, project updates, and follow-up messages related to your service.
  • To improve our website — Aggregated analytics data helps us understand how visitors use our site and identify areas for improvement.
  • To comply with legal obligations — We may retain certain records as required by New York state law, contractor licensing requirements, or tax regulations.

We do not use your information for automated decision-making or profiling, and we do not sell your personal information to third parties for their marketing purposes.

3. How We Share Your Information

We do not sell, trade, or rent your personal information. We may share your information only in the following limited circumstances:

  • Service providers — We may share information with trusted vendors who assist in operating our business (e.g., scheduling software, CRM platforms, payment processors). These providers are contractually obligated to keep your information confidential and use it only for the services they provide to us.
  • Legal requirements — We may disclose your information if required by law, court order, or government authority, or if we believe disclosure is necessary to protect our rights or the safety of others.
  • Business transfers — In the event of a merger, acquisition, or sale of business assets, your information may be transferred as part of that transaction. We will notify you via email or prominent notice on our website before your information becomes subject to a different privacy policy.

4. Data Retention

We retain personal information for as long as necessary to fulfill the purposes described in this policy, unless a longer retention period is required by law. Specifically:

  • Estimate and contact inquiries that do not result in a project are typically retained for up to 2 years.
  • Customer records related to completed projects are retained for a minimum of 7 years to comply with New York contractor record-keeping requirements and our warranty obligations.
  • Website analytics data is subject to the retention policies of Google Analytics (see Section 5).

5. Cookies and Analytics

Our website uses cookies and similar tracking technologies to analyze traffic and improve your browsing experience.

Google Analytics

We use Google Analytics 4 to collect aggregated, anonymized data about how visitors interact with our website. Google Analytics uses cookies to track sessions and page views. The data collected does not personally identify individual visitors. You can opt out of Google Analytics tracking by installing the Google Analytics Opt-Out Browser Add-on.

Managing Cookies

Most web browsers accept cookies by default. You can configure your browser to refuse cookies or to alert you when cookies are being sent. Note that disabling cookies may affect the functionality of some parts of our website.

6. Your Rights and Choices

Depending on your location, you may have certain rights regarding your personal information:

  • Access — You may request a copy of the personal information we hold about you.
  • Correction — You may request that we correct inaccurate or incomplete information.
  • Deletion — You may request that we delete your personal information, subject to our legal retention obligations.
  • Opt-out of communications — You may opt out of non-essential communications from us at any time by contacting us directly.

To exercise any of these rights, please contact us using the information in Section 9. We will respond to verifiable requests within 30 days.

7. Data Security

We implement reasonable administrative, technical, and physical safeguards designed to protect your personal information from unauthorized access, disclosure, alteration, or destruction. These measures include:

  • HTTPS encryption for all data transmitted through our website
  • Access controls limiting who within our organization can view customer data
  • Use of reputable third-party platforms (Supabase) for secure data storage

No method of transmission over the Internet or electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your information, we cannot guarantee its absolute security. If you believe your information has been compromised, please contact us immediately.

8. Children's Privacy

Our website and services are not directed to individuals under the age of 18. We do not knowingly collect personal information from minors. If you are a parent or guardian and believe your child has provided us with personal information, please contact us and we will delete that information promptly.

9. Third-Party Links

Our website may contain links to third-party websites, including review platforms (Google, Yelp), social media (Facebook, Instagram), and permit portals (NYC DOB). This Privacy Policy applies only to our website. We are not responsible for the privacy practices of third-party sites and encourage you to review their policies before providing any personal information.

10. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, legal requirements, or business operations. When we make material changes, we will update the "Last updated" date at the top of this page. We encourage you to review this policy periodically. Your continued use of our website after changes are posted constitutes your acceptance of the updated policy.

11. Contact Us

If you have questions, concerns, or requests regarding this Privacy Policy or how we handle your personal information, please contact us:

Brooklyn Roof Pros

123 Atlantic Ave, Brooklyn, NY 11201

Last updated: February 1, 2025

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